What czb does

 

We don’t produce static plans.

Plans are specific courses of action that, if followed, will bring you to a desired destination. That’s all well and good — but when it comes to your challenges, it’s not grounded in reality.

The reality is that market, political, and other forces are, by their very nature, unpredictable. The sand is constantly shifting beneath your feet.

And that means a static plan isn’t going to cut it — not when you’re dealing with distressed neighborhoods, soft markets, struggling downtowns, and real human lives.

We don’t produce static plans.

Plans are specific courses of action that, if followed, will bring you to a desired destination. That’s all well and good — but when it comes to your needs, it’s not grounded in reality.

The reality is that market, political, and other forces are, by their very nature, unpredictable. The sand is constantly shifting beneath your feet. And that means a static plan isn’t going to cut it.

Or “to do” lists, for that matter.

You need more than that. You deserve more than that.

Instead, we’ll help you develop the tools you’ll need to consistently make good decisions that will not only stand the test of time but will reflect your values, principles, and priorities.

And when we leave town, residents and policymakers alike will have a concise, actionable, and approachable sense of what needs to be done. You’ll be able to understand and shape your market — and your community — by confidently addressing fundamental opportunities and challenges.

You need more than that. You deserve more than that.

Instead, we’ll help you develop the tools you’ll need to consistently make good decisions that will not only stand the test of time but will reflect your values, principles, and priorities.

We practice urban truth-telling.

Because traditional planning processes fail to dig deep and find out what’s really going on, they miss the chance to truly inform. Likewise, the resulting plans are dry, technical reports for technocrats, not citizen planners — and they miss the chance to inspire.

At its core, urban planning is really the lost art of urban truth telling. The truth is a story, and we’ll learn it through our research. We’ll distill it into a narrative that’s easy to understand. And we’ll show you how that narrative can be used to inspire action.

We practice urban truth-telling.

At its core, urban planning is really the lost art of urban truth telling. The truth is a story, and we’ll learn it through our research. We’ll distill it into a narrative that’s easy to understand. And we’ll show you how that narrative can be used to inspire action.

We stay grounded in reality.

We don’t believe in platitudes or in unrealistic wish lists. We believe in reality. We believe in working with what’s in front of us.

We’ll help you define and understand what’s in front of you — and confront its associated challenges head-on. We’ll work with you to determine what can be done in a realistic timeframe given your current resources.

If a soon-to-be-recommended program or project comes with lots of zeroes attached, we’ll talk about it early and often. If challenges and opportunities seem too big to tackle — or too numerous — we’ll help you frame those hard choices during the planning process. Not after.

We’ll help you define and understand what’s in front of you and confront its associated challenges head-on. We’ll work with you to determine what can be done in a realistic timeframe given your current resources.

We build on your values.

Values, principles, and priorities.

Those might seem like strange things for an urban planning firm to concern itself with, but it’s been our experience that they are the foundation of the most actionable and durable plans. They are critical to your success — and we won’t ask you to abandon them. Instead, our planning process will build on them.

We build on your values.

Values, principles, and priorities.

Those might seem like strange things for an urban planning firm to concern itself with, but it’s been our experience that they are the foundation of the most actionable and durable plans. They are critical to your success — and we won’t ask you to abandon them. Instead, our planning process will build on them.

About czb’s method

Every community aspires to — and deserves — vibrancy, health, and stability. Here’s how czb will help you get there.

Interested in learning about czb’s philosophy? Read insights from our interdisciplinary team, which includes some of the country’s finest minds in community development.

czbLLC

2017, czbLLC. all rights reserved

2001 Mount Vernon Avenue
Alexandria, VA 22301

What  |  How  |  Where  |  Team
News  |  Insights  |  Contact

703.548.3708

info@czb.org

czbLLC

2017, czbLLC. all rights reserved

2001 Mount Vernon Avenue
Alexandria, VA 22301

703.548.3708
info@czb.org

What  |  How  |  Where
Team  |  News  |  Insights
Contact